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Quick Reference Checklist

Use this every time you set up a new campaign. Click each item to mark it as done.

1. Offers

  • Workspace matches the brand (Ledisa / Cleantra / Serabel / Wellanova / GL-ME / Celmor)
  • Affiliate network = None
  • Name follows convention: [Country] - [Brand Product] - [Page Type + Variant] - [Funnel / Pricing]
  • Conversion tracking method = S2S Postback
  • Offer URL ends with ?vlmcid={clickid} (or &vlmcid={clickid})
  • Tracking tab — tracking domain selected (matches brand)

2. Landers

  • Workspace matches the brand
  • Name follows convention (Quiz / Comparison / etc.)
  • Lander URL pasted correctly
  • Tracking tab — tracking domain matches brand (e.g., trvl.tryledisa.com)
  • Number of CTAs set correctly (1 for standard, 2 for 3-step funnel)
  • Click URL(s) placed on the lander page CTA buttons (in <body>)
  • Lander loads correctly in browser

3. Campaign — General Tab

  • Campaign setup type = Advanced
  • Workspace selected (matches the brand of the offer)
  • Name follows convention: [Traffic Source] - [GEO] - [Angle] - [Brand Product]
  • Traffic source selected
  • Campaign type: Redirect (use Direct ONLY for Google Ads)

4. Campaign — Destination Tab

  • Campaign destination = Path (not Flow, unless reusing a template)
  • Default transition in path = 302 (Direct for Google Ads)
  • Default path has lander(s) and offer(s) assigned
  • Weights set correctly (manual — Weight optimization off)
  • Rule-based paths added in correct order (if applicable): Ads Library Spy → Not US → California → default

5. Campaign — Tracking & Automizer Tab

  • Tracking domain selected (matches brand)
  • Everything else left at defaults

6. 3-Step Funnel (if applicable)

  • Lander created fresh with Number of CTAs = 2
  • /click/1 on Step 1 (advertorial) CTA
  • /click/2 on Step 2 (quiz) CTA
  • Offers in correct order: Step 2 page (Offer 1) → Step 3 sales page (Offer 2)

7. Final Verification

  • Campaign saved and Campaign URL copied
  • Campaign URL pasted into traffic source (Facebook / Google / Taboola / APPlovin)
  • Test click fired through the full funnel end-to-end (incognito)
  • Visit and click visible in Live events tab
  • Test purchase completed with test card — conversion visible in Voluum

Internal guide for Acentecom